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Residential Enhanced Rewards Program

Multifamily Residential
Low Income Residential
Savings Category 
Heat Pumps
Air conditioners
Program Info
Sector Name 
Wisconsin Energy Conservation Corporation
Funding Source 

Focus On Energy

Program Type 
Rebate Program
Rebate Amount 

High Efficiency Propane Furnace: $100 - $850
Hot-Water Boiler (
High Efficiency Boiler: $400 - $750
Natural Gas Furnace with Air Conditioner: $250 - $1,000
Air Source Heat Pump: $300
Electronically Commutated Motor (ECM) Replacement: $125

Focus on Energy offers incentives for income-qualifying customers for the purchase of high efficiency heating equipment. Owner-occupied single-family and multifamily residences of 3 units or less are eligible for the incentives. Applicants must be able to document a gross household income of 60-80% of the State Median Income. See the program web site for income eligibility requirements and application materials; income verification must be completed prior to incentive payment.  For the 2012 program year, equipment must be installed between January 1, 2012 and December 31, 2012, and program applications are due by March 31, 2013. For the 2013 program year, equipment must be installed between January 1, 2013 and May 31, 2013; applications must be postmarked within 90 calendar days of installation. For the 2014 Program year, equipment must be installed by July 1, 2014 and December 31, 2014. For the 2015 program year, equipment must be purchased and installed between January 1, 2015 and July 31, 2015. Applications must be signed, and copy of sales invoice postmarked within 60 days of installation.

In order to apply, interested customers must first complete the Income Eligibility Application, available on the program web site. Eligible applicants will be notified via mail and either phone or email. Customers that are not eligible for the Enhanced Rewards Program may be eligible for the Residential Rewards Program.  Once approved, the customer can purchase and install the equipment. See the program web site for a full list of eligible equipment (effective December 10, 2012). After the equipment is installed, the customer must fill out and submit a Rewards Application within 90 days of equipment installation to the Focus on Energy program.

Focus on Energy works with eligible Wisconsin residents and businesses to install cost effective energy efficiency and renewable energy projects. Focus information, resources and financial incentives help to implement projects that otherwise would not be completed, or to complete projects sooner than scheduled. Its efforts help Wisconsin residents and businesses manage rising energy costs, promote in-state economic development, protect our environment and control the state's growing demand for electricity and natural gas.

Please note that customer eligibility for Focus on Energy incentives is based on utility participation; interested individuals and companies should use the eligibility tool on the program web site to determine if their local utility participates in the Focus on Energy program. Further incentive details, applications, and other information are available on the program web site.

Certain customers may also qualify for the Express Energy Efficiency Program, which offers free energy efficient lighting, pipe wraps, faucet aerators, showerheads, and water heater thermostat setbacks assistance. In-store lighting discounts are also available to Focus on Energy customers.