A survey conducted worldwide between November 2010 and May 2011 asked respondents from 17 different countries questions about their willingness to purchase electric vehicles. More than half of the respondents in 14 of those countries said they would buy an electric vehicle only if the vehicle price were the same or less than a similar gasoline vehicle. In the US, only 28% of respondents were willing to pay an extra amount for an electric vehicle; 65% indicated they would only buy an EV if it were the same price or less (another 7% responded "Don't know"). India, Korea and China had the highest shares of respondents willing to pay extra.
Question: How much more would you be willing to pay for an electric vehicle compared to a similar vehicle with a gasoline engine?
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Note: All currency amounts are in U.S. dollars.
Supporting Information
| Country | Same price or less | $250 or more | $500 or more | $1,000 or more | $2,000 or more | Don't know | Total |
|---|---|---|---|---|---|---|---|
| UK | 71% | 4% | 3% | 7% | 7% | 8% | 100% |
| Belgium | 71% | 2% | 5% | 5% | 9% | 8% | 100% |
| Australia | 69% | 3% | 2% | 7% | 6% | 13% | 100% |
| Taiwan | 67% | 4% | 7% | 12% | 6% | 4% | 100% |
| Japan | 67% | 2% | 2% | 5% | 13% | 11% | 100% |
| Canada | 66% | 3% | 5% | 9% | 8% | 9% | 100% |
| France | 66% | 5% | 5% | 10% | 10% | 4% | 100% |
| Italy | 66% | 3% | 3% | 7% | 11% | 10% | 100% |
| US | 65% | 5% | 5% | 9% | 9% | 7% | 100% |
| Brazil | 64% | 5% | 6% | 10% | 6% | 9% | 100% |
| Spain | 60% | 3% | 8% | 10% | 11% | 8% | 100% |
| Turkey | 56% | 6% | 4% | 10% | 14% | 10% | 100% |
| Germany | 54% | 3% | 4% | 9% | 17% | 13% | 100% |
| Argentina | 53% | 4% | 6% | 12% | 10% | 15% | 100% |
| India | 49% | 11% | 10% | 13% | 14% | 3% | 100% |
| Korea | 48% | 10% | 10% | 15% | 8% | 9% | 100% |
| China | 44% | 6% | 10% | 11% | 12% | 17% | 100% |
Note: All currency amounts are in U.S. dollars. | |||||||
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